tackle climate change
Build a communications channel to motivate residents and communities to reduce their carbon footprint across all climate change initiatives.
Content which is relevant & inclusive
A tailored marketing & content strategy will take your residents through the journey of understanding what climate change means to them and how they can act. Any topic can be tackled e.g. Sustainable Transport, Housing, Land Use and Green Infrastructure, Food/Diet, Waste & Recycling, Water and Built Environment.
Broaden climate change knowledge without overwhelming
Prioritise initiatives by order and exposure
Service relevant content by area or location
A RESIDENT’S VIEW
Personalised climate change dashboard
From one source, your residents can track their actions which lead towards carbon savings.
A personalised carbon tracker so residents can monitor their own carbon savings
A history of their climate change actions
A summary of benefits and rewards
DIGITAL BEHAVIOUR CHANGE PLATFORM
Understand what motivates residents
Gather insights on your residents as they engage with content and take part in activities. Your digital behaviour change platform will monitor the correlation between resident engagement with campaign activities and their direct impact upon measured improvements against baseline.
Determine most effective way to communicate across multiple audiences
Personalise your residents’ experience based on their interactions
Sustain resident behaviour change & interest through to 2030
A bespoke communications plan that enables you to interact every week with residents, prompting them through your digital behaviour change platform.
52 weeks of continuous campaigning with weekly topics
Regular interactions are proven to increase carbon savings results
Sustained resident behaviour change
LEARN & EARN
Incentivise resident participation
Your climate change campaigns will be made up from a series of gamified behaviour change techniques: ‘learn and earn activities’ which include; blogs, videos, pledges and quizzes. Your residents will be rewarded for taking part in activities, creating value and incentivising them to return and re-engage with more content.
Personalised rewards that support local business
Charity donations reinforce that bring together community and a common cause
A choice of motivations for residents to broaden appeal
Talk to us about bringing to life your climate change objectives
We’d be happy to discuss your objectives, and how we can support you to reach your audience and meet your environmental targets.
Book a short discovery call today to find out how Greenredeem can partner with your local authority.
We have a flexible approach, one which compliments your existing campaign and communication activities.
Latest from the blog
On 1st November, Greenredeem launched a new initiative to help tackle waste in Elmbridge. The partnership with Elmbridge Borough Council (EBC), funded by Surrey Environment
Our last blog focused on different ways to connect with your ‘hard to reach’ communities. If you want to maximise engagement, you need to prioritise who you wish to
Partner with us
Engage residents to reduce their carbon footprint across Transport, Housing, Land Use and Green Infrastructure, Food/Diet, Waste & Recycling, Water and Built Environment.
Learn more about our proven approach to working with FMCGs and utility providers, and the different approaches and applications to meet environmental and regulated targets.
Create a sustainability strategy where everyone in your organisation is informed and involved in working towards your goal. Make carbon savings & achieve a return on your investment.